中 文

Lecture Notice: Prof. Wen Na, City University of Hong Kong

Title: The impact of online visual design elements on consumer decision-making

Time: 10:00, March 30, 2016

Room: N426

Speaker: Prof. Wen Na, City University of Hong Kong

Bi Prof. Wen Na is assistant professor of marketing at City University of Hong Kong . She received Ph.D. in Marketing from Georgia Institute of Technology, USA, M.S. in Marketing from Fudan University, Shanghai, China and B.S. in Business Administration from Inner Mongolia University, Hohhot, China. Her research area is Consumer behavior, Electronic information environments, Visual design and consumer decision-making.